|You see, force and aggression are not always the answer - but sometimes force helps.|
|—Jinafire Long in "Tough As Scales"|
Jinafire Long is a 2012-introduced and all-around character. She is a dragon and a student at Monster High. Born and raised in Fanghai, China with her seven older brothers, Jinafire chose to make it about her alone for a change. She set out on her own after befriending fellow fashion designers Clawdeen Wolf and Skelita Calaveras in Scaris and traveled to the Boonighted States of Scaremerica to share classes with the both of them. On her doll profile, she is the "Daughter of the Chinese Dragon". The language of her country may or may not be Zombese, a possible reference to the language Chinese in the Ghoulfriends book series, or the book series' version of the zombie language, "Zombie".
She is voiced by Stephanie Sheh in English.
Jinafire is a traditional Eastern Green with golden scales, long wavy green hair with black streaks, and traditional dragon jade green eyes. She appears to be wearing a purple qípáo cheongsam dress or Mandarin gown with dragon patterns and orange high heels, which are Chinese-themed-inspired with golden bottoms in the design of almost-fur and dragon-based. She says in her profile that she likes to fire up traditional fashions with sharp cuts and fierce accessories. After the original doll line, "Scaris: City of Frights", she however changes her clothing-wear in the webisodes and main franchise line to her 'New Scaremester' outfit, which consists of a pale green cheongsam-styled halter top with pale purple splashes or blotches, Chinese-styled pants that are red with yellow and black mesh at the bottoms of the legs with lime green shows with black edges on them, which have lions for heels. By 'New Scaremester', she also sports her long, dark green hair as lime green with still sporting its black streaks, remains her dragon jade green eyes, and wears red earrings in the form of Chinese lanterns.
Jinafire is a strong-willed, fiery, brave, and fashion-forward girl. Her profile hints at a hot temper, but she is portrayed in the webisodes and Scaris: City of Frights TV special as clever, patient when she is not directly affected by the situation, and focused on her work. Her specialty is metalworking because of her ability to breathe fire. Because she comes from a household where competition is the usual, even if friendly, Jinafire takes each and every challenge very seriously and is focused on results. She is quick to lose her temper when things don't go her way, which makes for a stark contrast with the cool and calculated way she handles situations when she feels in control.
She has a very competitive spirit which shows up in Scaris and at Monster High. In the webisode "Tough As Scales" she reveals that this is because of her childhood spent competing with seven brothers to get everything. In Scaris, she is so focused on the great opportunity to study under Moanatella Ghostier that she is not as friendly to Clawdeen as Skelita when they first meet. Her sketchbook also shows that she can get so absorbed in her work that she sometimes forgets to calm down and see the beauty in life. She puts a lot of pressure on herself to do her best, getting frustrated when her work isn't perfect or the way she wants.
Her temper flares up in her sketchbook and in the book Ghoulfriends Just Want to Have Fun. In her sketchbook, she writes about a time that she became so frustrated with one of her pieces of art that she melted it. She was embarrassed to learn that her teacher witnessed the whole episode. In the book, she confronts Cleo de Nile and Toralei stripe having a loud fight about the upcoming Hex Factor Talon Show. When wise advice fails to calm them down, she sets fire to their drinks because she views them as immature and rude. Even during this outburst, she maintains a very calm demeanor.
It is shown assumed Jinafire possesses the standard abilities of any other Chinese Dragon, in her lineage or not. However, she has shown both the inability to breathe water or fly.
- Fire Breathing: Jinafire can breath fire from her mouth, unlike the typical Chinese Dragon, and will do so when either threatened or mad. This is shown in Tough As Scales.
- Charcoal Pencil: By flaming a stick of charcoal, Jinafire has various times been able to create a pencil, which she uses to quickly create impressive designs.
- Design: Jinafire is a talented fashion designer, while her techniques include meditation has an inspiration and she won't start a design until her entire design is set perfectly in her head.
- Swordmanship: It is assumed she has some ability with swords, considering how easily and gracefully she wielded as sword in "Scaris, City of Frights". Additionally she has also shown talent in long-bow proficiency, as seen in "Tough As Scales".
- Fire-related tricks: Holding an immense comfortability with fire, Jinafire has been shown to almost flawlessly, perform tricks such as fire-breathing and fire-performing, with a pole lit on fire that she agilely maneuvers.
- Metal Work: This ease with fire gives her the skill to do impressive metal work sculptures or even fashion accessories for her own designs.
Jinafire is the daughter of Chinese dragons, her parents. She has seven elder brothers as released in "Tough As Scales", who appear somewhat human-like but have dragon tails. Jinafire's family is more known about and seen in Clawdeen's sketchbook in "Scaris: City of Frights". She comes from a rather large family, who she deeply honors and respects.
Her bio states that her best friends are Skelita Calaveras and Clawdeen Wolf. These friendships are formed in Scaris, and they all share a love of fashion design. Clawdeen (as well as Heath Burns) has called her "Jin" on occasion. After their adventures in Scaris, both Jinafire and Skelita transfer to Monster High, where it is revealed in Ghoulfriends Just Want to Have Fun, they live together in the dorms in the Chamber of Hairy and Scary.
Jinafire might own Qing a qilin, but on her website profile she states that "I do not currently have a pet because it is a decision that takes many years for a dragon to make. I have narrowed my list down to 50 so I expect that in another couple hundred years I'll have a top 20."
Jinafire may have a possible romantic interest or relationship with Heath Burns. In Scaris: City of Frights, Heath is seen flirting with her. In the webisode Gloom and Bloom, Part 2 they are seen dancing together. This is also the case for Boo York, Boo York: A Monsteriffic Musical (they are seen dancing together in this as well). Other than this, Mattel has not confirmed if they really are dating or like each other.
- June 21, 2012: Amazon puts up a list of upcoming doll lines, revealing the existence of Jinafire Long. Possibly taking this as a 'Go', photos of the dolls are released by Monster High Parents. Mattel responds immediately with an order to Amazon to remove the listings and a grand scale internet order to remove the images on account of copyright infringement. Evidently, the information was not yet to be revealed.
- June 26, 2012: Mattel requests the trademark for Jinafire Long.
- July 13, 2012: Jinafire Long is preview-introduced at San Diego Comic-Con International.
- July 13, 2012: Jinafire Long's profile art is revealed.
- November 13, 2012: Mattel introduces Jinafire Long fully on Facebook and Tumblr.
- Mid November, 2012: Jinafire Long's debut doll is released as part of the Scaris: City of Frights series.
- December 13, 2012: Jinafire Long's profile is published on the Monster High website.
- March 03, 2013: Jinafire Long makes her 3D cartoon debut in "Scaris: City of Frights".
- April 02, 2013: Jinafire Long makes her Ghoulfriends book debut in Ghoulfriends Just Want to Have Fun.
- April 04, 2013: Jinafire Long makes her 2D cartoon debut in "Tough As Scales".
- Jinafire is based on the travels through Asia of Rebecca Shipman, the designer.
- "Jinafire" is a play on the name "Jennifer", with "jin" ("金") being the character for "gold" or "money" in several Asian languages including Chinese, which ties into Jinafire's skin color, and "fire", as Jinafire is a dragon (though Chinese dragons are associated with water rather than fire). "Long" is based on "lóng" is the Chinese word for "dragon", while the Vietnamese word is something similar which is "rồng" or "con rồng".
- Jinafire's name is not a traditional Chinese name, as the family name goes last unlike most East Asian names, and "Jinafire" is not a real Chinese name; since it is based on the name "Jennifer" and "jin", the Chinese word for gold or money, while her name "Long" only means "dragon" in Chinese.
- She is good in swordsmanship, which is a culture in most East Asian countries such as China.
- Unlike other "foreign exchange" students at Monster High, or other students who attend other schools, such as for example Garrott du Roque, Jinafire does not appear to speak any bit of speech pattern including the language of the nationality of her country, with the only exception being the name "Sichuan", which is the name of a province in China. This is a reference to how a "Sischuan cuisine" is usually a type of food with a lot of spice to it.