Lagoona Blue/merchandise

As one of the main cast members of the Monster High franchise, Lagoona Blue has a lot of merchandise dedicated to her. Specifically, currently the Lagoona Blue line-up contains 15 significantly different dolls, 1 of which packed with a playset, and 3 fashion packs.

Basic

 * Line: Basic
 * Release: July 2010
 * Assortment number: N2851
 * Model number: P2673
 * Lagoona wears a pink scale bathing suit with a teal scaly and black jacket with a hoodie over it the hood has blue mesh fins on it and black and teal board shorts with blue fishnet tights. Her shoes are black flip flops with black and white striped soles. She also wears gold earrings with coral and sand dollars on them, a gold beaded necklace with a seahorse, a gold beaded bracelet, and a pink lily barette in her hair. Her hair is curled with her bangs looped to the right.
 * She comes with a fishboil purse, a Neptuna figurine, a white doll stand and brush, and a diary.

Scream Uniform

 * Line: Scream Uniform
 * Release: December 2010
 * Assortment number: T7980
 * Model number: T7984
 * Lagoona's swim team uniform includes a low cut one piece swimsuit with a collar, a pink and green bikini top, and white and green platform sandals. It also comes with white skullete earrings, a pink and green wristband, and a pink and green boogie board with a bite taken out of the corner.

Dawn of the Dance

 * Line: Dawn of the Dance
 * Release: July 2011
 * Assortment number: T6067
 * Model number: W2145
 * Lagoona wears a sea-green striped sleeveless mermaid style dress with transparent pink ruffles at the bodice and a cascading pink hem, with matching transparent shoes that sport a seashell motif. She accessorizes with a gold transparent wrap, held together by a gold seashell, a golden kelp styled armband, and earrings and a necklace made to look like bubbles. Her curly long blonde hair is also in a tied back to create a Mohawk style and her blue highlights in her hair are more noticeable, giving her hair a sort of seahorse style. The doll comes with an aqua iCoffin, and a seashell style purse.

Dead Tired

 * Line: Dead Tired
 * Release: June 2011
 * Assortment number: None
 * Model number: V7963
 * For bed, Lagoona wears a white fishscale pajama top, with a matching sleeping mask. Her pajama bottoms are the same design as her top and sleeping mask, but blue. Her slippers are pink with Neptuna's face on them. Her bed set comes with: a Neptune sized sleeping mask, one bottle of monsturizer, one water bottle, some shell shaped make-up, and a doll-sized diary with a doll-sized pen.

Classroom

 * Line: Classroom
 * Release: July 2011
 * Assortment number: W2556
 * Model number: W2560
 * For Mad Science, she wears a white labcoat with a teal dress with a bubble pattern and black lining under it, a pink necklace and bracelet as well as yellow anchor earrings, on her feet she has teal high heels with yellow straps that run up her leg and tie at the top. Her hair is wavy with part of it braided and tied back.
 * Her extra outfit is a off the shoulder teal shirt with bubble patterns on along with teal shorts with black lining
 * She includes a beaker, gargoyle egg, journal/class survival guide, pen, and a three-eyed frog as well.

School's Out

 * Line: School's Out
 * Release: July 2011
 * Assortment number: N2851
 * Model number: W2822
 * For School's Out, Lagoona wears a sea green long top and shorts with fishnets covering her upper chest with one strap on the right and fishnets going down to her elbow and the other strapless and long sleeved. The top has black buttons going down one side, a scale-like pattern and fringe and with a yellow belt as well. She has fishnet stockings, one side going down to her calf like leggings and the other an ankle length sock. She has pink translucent high-heeled sandals, a gold and pink watch with a blue clock, a gold layered necklace, a gold braided hairband, blue pearl earrings with a pink fishbone dangling from each one, her hair is wavy and her outfit comes with a pink, translucent purse and a striped light blue folder with stickers.

Skull Shores

 * Line: Skull Shores
 * Release: November 2011
 * Assortment number: W9180
 * Model number: W9182
 * Ready for the island, Lagoona wears black tank-top with thin blue and pink stripes, with pink straps that tie behind her neck and a translucent bubbly blue cover-up. She also wears a pink, scaly patterned wrap over a pair of shorts. Her shoes are ocean blue platforms with a wavy pattern and bubble heels. Her accessories include a black headband with a pink flower on it, a pair of mismatched earrings; one being a pink octopus and the other being a turquoise tentacle and a pink octopus bracelet. She comes with an algae smoothie in a brown tiki cup with a pink umbrella and a green straw, a pink comb, pink stand, and a map of Skull Shores.

Maul Session
Lagoona wears a turquoise bubble patterned jumpsuit with a pink trim and bits of fishnet on the hip and left shoulder. She accessorises with a fishscale belt with blue bubble beads on the ends. Her shoes are turquoise and pink wedge heels of a fishscale motif, with black lace running around her foot. She comes with an open ended bubble bag with a single pink strap, a green drink and straw in a pink glass and pink bubble glasses which magnify her eyes.
 * Line: Maul Session
 * Release: April 2012
 * Assortment number: W9122
 * Model number: X3664

Dot Dead Gorgeous

 * Line: Dot Dead Gorgeous
 * Release: June 2012
 * Assortment number: X4528
 * Model number: X4530
 * Lagoona wears a strapless sheath dress with a light blue bodice that has a bubble and kelp pattern and black lining on the top, the skirt is layered with pink chiffon fabric on top, a layer of chiffon that has the same color and pattern as the bodice, and several other sheets of the same pink chiffon fabric and the actual skirt itself is underneath and has black lining on the hem as well as being part of the actual dress due to having the same pattern and coloration, she also wears a blue belt with a pink starfish buckle. Her shoes are pink and blue wedges with pearls on the straps and a conch shell motif. Her accessories include a two layer bracelet with four different charms dangling from it, a blue arm warmer, a pink and blue layered necklace that has a coral motif, a pair of mismatched earrings, one being a large pearl with a short string of pearls dangling from it and two shorter strings of pearls wrapped around it and the other being the same thing only it has nothing dangling from it, an aqua iCoffin, an orange purse with light orange kelp dangling from it and a blue shell-shaped makeup pallet, the doll comes with a picture and a silver brush and stand. Her hair is curly and pulled into a side ponytail except for one lock that is curled and hangs off the side. She also has a hot pink oyster and white pearl hairclip. Her lips are bright pink as well as her eyeshadow and wears dark green eyeliner.

Skultimate Roller Maze
Lagoona wears a yellow one shoulder t-shirt with piranhas and anglerfish printed onto it along with a black dress with a pink trim at the bottom. Her skates are green with a fish scale on the side and bubbles for laces. She has the same style helmet with a fish fin on the top and bubble strap and shell clamps, her knee pads are green and her her is pulled into two curls on the top of her head. Her right hand is posed in the shaka sign.
 * Line: Skultimate Roller Maze
 * Release: June 2012
 * Assortment number: X3671
 * Model number: X3673

Dance Class

 * Line: Dance Class
 * Release: October 2012
 * Assortment number: Y0430
 * Model number: Y0434
 * Wearing a black leotard with designs of hot pink coral and blue bubbles on it. Her leotard has a sweetheart neckline and is secured by pink straps that start form the middle of her neckline and loops around her shoulders. Her tutu is a translucent teal fabric with tangled pink octopus tentacles and green seaweed strands. Her ballet "flats" are high-heeled and neon pink, with seaweed ribbon binding that twists around her legs, up to her knees. There is a starfish at the front of her shoes and pearls line the top of the soles which is of seaweed . She accessorises with a neon pink coral bracelet and a baby blue handbag shaped like a scuba tank which is decorated with seaweed and shell details. A segment of her hair is tied off into a tiny ponytail. Her eyeshadow is turquoise and lavender, and her lipstick is deep pink.

Basic Fashion Pack

 * Line: N/A, Apparently Scaris
 * Release: December 2012
 * Assortment number: ????
 * Model number: ????
 * Inspired by the deep blue sea, Lagoona wears a crochet-strapped summer dress with the bodice in black with abstract green fish patterns, and the bottom being black with pink coral and teal seahorses patterning. She comes with all recoloured accessories, a white 'Basic' pearl bracelet, a translucent green 'School's Out' bag and translucent green shoes from her 'Classroom' doll. The artwork has her hair styled in a fishtail plait.